Episode Details
Back to EpisodesThe Digital Commerce Daily | Beauty Pie replatforms to Shopify to | Tractor Supply partners with Instacart on | What will the Sky-ITV deal do
Published 3 months ago
Description
The Digital Commerce Daily — July 15, 2026
In this episode:
• British subscription beauty brand Beauty Pie has migrated its entire ecommerce operation to Shopify as it gears up for its next growth phase — a real-world signal of how DTC brands are consolidating on fewer, more powerful platforms.
• Tractor Supply is joining the Instacart Marketplace to offer one-hour delivery across the US — a move that extends rapid delivery into a product category most people assumed would never need it.
• Sky's proposed acquisition of ITV's media business could reshape the UK retail media landscape by creating a dominant CTV advertising player that retailers and ecommerce brands would have no choice but to engage with.
Hosted by Marco & Klara. New episode every weekday.
Tags: ecommerce, digital commerce, retail media, Amazon, Walmart, platform strategy, D2C, omnichannel, performance marketing