Episode Details

Y'all, marketing your practice does not have to mean spending a fortune and hoping something sticks.

In this episode, I'm joined by Joshua Brummel, co-founder of Therapy Flow, to talk about practical marketing tactics that are low-cost, high-impact, and actually worth your time as a practice owner.

We get into email marketing, reactivating past clients, networking in a way that feels more natural, creating content that can be repurposed across multiple platforms, lead magnets, SEO, and why your website still matters so much.

Joshua brings such a clear and helpful perspective on what is working in marketing right now, especially for group practice owners who want to be intentional with their time, energy, and money. If you've been wondering how to get more consistent with your marketing without overcomplicating it, this conversation is going to give you some really practical places to start.

Watch on YouTube

05:22 Marketing Tactics That Actually Create ROI
06:30 Why Email Marketing Still Works
09:24 How to Make Email Marketing Easier
12:16 Reactivating Past Clients
13:15 Networking With a Real Purpose
17:37 Repurposing Content for More ROI
19:11 Lead Magnets and Low-Cost Client Conversion
23:04 Why Volume Matters in Marketing
27:51 Website and Google Business Optimization
29:23 How TherapyFlow Helps Practice Owners

Show Sponsor Aria

This episode is brought to you by Aria, the practice automation platform.

You did the work. You billed for it. But did you actually collect it?

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No more wondering where it went.

Right now, Aria is giving the Wise Practice community a free first month of reporting, no contract. It works with SimplePractice, TherapyNotes, and other common EHRs, with more on the way.

See where your money's going at https://www.heyaria.com/wise.

Meet Joshua Brummel

Joshua is the Co-Founder of Therapy Flow, a marketing and CRM company. With over 8 years of experience working in the private practice space, he has played a pivotal role in helping practice owners build seven-figure businesses by driving marketing success for thousands of clients. 

Therapy Flow is known for its ability to help therapy practices launch paid ads. Having managed more than $3 million in ad spend, they know how to not only generate consistent clients but also ensure a return on investment. Joshua is the author of 'The Flow,' a newsletter with over 15,000 weekly readers. and host of group practice con, a practice owner conference designed for 7-figure practices.

Joshua's Resources 

Therapy Flow
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Facebook
LinkedIn

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