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Paula Out of Africa, Part 2: Egypt and What Your Personal Brand Preserves
Description
Ancient Egypt isn’t just something you read about in a school history book or see in an old Elizabeth Taylor movie. It was a real, thriving civilization filled with people who lived, loved, worked, governed, worshipped, and left behind evidence that they had been there. Millennia later, we still know their stories because someone took the time to document, preserve, and pass them on.
Standing in a papyrus gallery in modern-day Egypt and learning how ancient writings survived for thousands of years made me think differently about personal branding. Your personal brand helps preserve your ideas, your work, and the story of the impact you made. It also gives you the opportunity to shape that story for yourself instead of leaving someone else to define what you are known for.
In Part 2 of my Paula Out of Africa series, I’m taking you through the Egyptian leg of my trip, from Cairo and the Nile to the Grand Egyptian Museum, the pyramids, and the Sphinx. I’m sharing why joy belongs in your personal brand, how your vision can expand before anyone else sees it, and why documenting your expertise matters if you want your work to continue speaking when you are no longer in the room.
If you have ever assumed your work will speak for itself, this episode makes the case for giving it a voice.
2:03 – How Paula’s arrival in Egypt was completely different from when she first set foot in Kenya
5:02 – Real joy as a brand asset and credibility as a reward for authentically expressing it
7:24 – How a photo taken on a dock overlooking the Nile expanded Paula’s vision for her brand
8:40 – Highlights from the breathtaking Grand Egyptian Museum tour
10:54 – The importance of owning your story and not letting others define your professional reputation
12:54 – What ancient paper can teach you about showcasing and protecting your expertise (and legacy)
15:31 – A valuable business reminder from vendors hustling outside the pyramids
17:16 – Why building a stronger personal brand might start with leaving your calendar behind
Mentioned In Paula Out of Africa, Part 2: Egypt and What Your Personal Brand Preserves
Paula Out of Africa, Part 1: Kenya, Wonder, and the Brand You’re Becoming
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Sponsor for this episode
This episode is brought to you by PGE Consulting Group LLC.
PGE Consulting Group LLC empowers individuals and organizations to lead with purpose, presence, and impact. Specializing in leadership development and pers