Episode Details

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IF you want to make 10k+ per month, you need hands on learning. Here is Mr. Aaron from Life Time in Atlanta. He went from barely making $600/ month at LA Fitness to clearing 15k. You can turn your passion for fitness into a career if you get the right certifications and mentorship.

A lot of trainers don’t fail because they “aren’t passionate enough.” They fail because nobody teaches them how to sell ethically, coach like a pro, and build a career that survives the brutal turnover of big-box gyms. Aaron joins us from Atlanta to share what it really looked like starting out in commercial gyms, where 30-minute sessions, low rates, and constant churn can make personal training feel like a dead end fast. 

We walk through Aaron’s path from training friends and family to LA Fitness and Crunch, then into a semi-private studio, and finally to Lifetime, where the expectations and the opportunities are on a different level. Aaron breaks down the mindset shift required to stop feeling weird about price, how he learned to present higher-ticket training with confidence, and why clients at premium gyms can spot the difference between “counting reps” and true coaching. We also dig into the practical details: how he’s charging $125 per session, what it took to level up his professionalism, and why “clients can’t afford it” is often just scarcity thinking. 

One of the biggest takeaways is how to create demand by delivering a real experience. Aaron explains how a hands-on seminar helped him improve assessments, interaction, and session flow, leading to $1,500 in new business right away. We also cover smart growth levers inside a gym like Lifetime: referrals, front-desk relationships, workshops for common pain points, and even point-of-sale strategies that let you win business without discounting yourself into the ground. 

If you’re a new trainer or an experienced coach who wants better income, better retention, and a clearer path forward, this one is packed with real-world personal trainer advice, sales strategies, and career lessons you can apply today. Subscribe, share this with a trainer who needs it, and leave a review. What’s the hardest part for you right now: getting leads, closing, or charging what you’re worth?

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Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA
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