Episode Details

Every business owner hopes next season will be bigger than the last.

But what if it isn't?

What if the phone slows down? What if customers cut back on spending? What if you lose 20% of your revenue?

Would your business survive, or would it expose weaknesses that have been there all along?

In this episode, John Pajak explains why resilient businesses are built before hard times arrive and shares practical steps every green industry business owner can take to prepare for the unexpected.

Episode Links:

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