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ARA Lands REMAX in Major Agent Win

ARA Lands REMAX in Major Agent Win

Published 1 month, 2 weeks ago
Description

The American Real Estate Association just hit a major milestone: REMAX president Chris Lim joins its board, giving every REMAX agent nationwide a free first year membership. This follows their earlier partnership with Douglas Elliman and signals a bold push to become an agent-first alternative to traditional real estate giants. Co-founders Jason Haber and Mauricio Umansky are doubling down on diversity and education, bringing in Andrew Dodge for fresh industry insight. But the ARA’s rise isn’t without controversy — NAR has subpoenaed them over documents tied to their platforms, amid ongoing fallout from its own antitrust settlement. For REMAX, it’s a strategic win to empower agents and amplify their voice — and the ARA is now making serious waves across the industry.

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