Episode Details

CRMLS just launched “Limited Exposure Coming Soon” — a game-changing feature letting sellers preview their listings without public exposure on big sites like Zillow, unless brokers have special deals. It builds on their existing “coming soon” status but adds control, letting sellers keep things exclusive while still getting pre-market buzz. Designed in response to broker feedback, it balances transparency with seller choice — a win for those who want more control over their listing strategy. Price changes remain visible, but days on market don’t count, and even Compass’s Robert Reffkin praised the move, signaling a shift toward seller empowerment.

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