Episode Details

San Francisco’s luxury housing market is exploding with wild bidding wars—144 homes sold for at least $1M over asking in just six months, up from just eight last year. Sellers are strategically underpricing to ignite frenzy, with contracts snapping up in days, especially in tech-rich neighborhoods like Noe Valley and Pacific Heights. Even reluctant sellers are getting tempted by the “make me move” magic of aggressive pricing. The city’s unique buyer-seller imbalance, fueled by booming tech wealth and soaring stock markets, makes it the only West Coast market with more buyers than sellers. But with no crystal ball, experts warn: this golden era could vanish faster than you can say “offer accepted.”

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