Episode Details

Texas Tech’s marketing teams are crushing it—winning 45 awards in just five months, including 10 national and 10 international honors, plus Videographer of the Year for Michael Ortiz. From the CASE Circle of Excellence to the Telly Awards, their work across video, design, and storytelling—especially in Evermore magazine and campaigns like “ON&ON” and “I Give Because”—is redefining higher ed marketing. Vice President Matt Dewey says these wins prove they’re building powerful emotional connections to the Texas Tech brand, even outshining institutions with no direct ties to the university.

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