Episode Details

Texas Tech’s marketing team is on fire—winning 45 awards in five months, including 10 national and 10 international honors. Their award-winning storytelling, design, and video are redefining the university’s global image, boosting reputation, attracting students, and energizing alumni and donors. VP Matt Dewey says they’re building deep emotional connections—and it’s working, even with outsiders. This is a major win for Texas Tech’s brand and its future.

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