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Sarkisian’s CEO Playbook for Texas | Texas Longhorns Football News
Description
Steve Sarkisian’s Texas tenure is rewriting the playbook—not just with flashy offense, but with CEO-level roster and staff strategy. He’s turned the Longhorns into national title contenders by stabilizing the QB room (keeping Ewers despite Arch Manning), hiring a proven offensive line coach early, blending elite high school recruits with savvy portal signings, and even reshuffling defensive coordinators to chase perfection. This isn’t just about wins—it’s about building a championship machine from the ground up.
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