Episode Details

The school summer holidays are a pressure point that self-employed birthworkers rarely talk about openly — but if you're a doula, IBCLC, antenatal educator or postpartum worker with your own kids at home, your capacity changes for eight weeks and your business needs a plan for that.

In this episode Niamh shares her own framework for getting through summer without burning out or dropping the ball — and without trying to hustle, launch, or "maximise" anything. This is about survival with your business, health and family intact, not productivity for its own sake.

She covers:

• How to figure out your "minimum viable summer" — the baseline income, client numbers and one non-negotiable marketing activity you need to keep ticking over
• Why summer is the wrong time to launch, start something new, or add offers
• How to map your actual working hours around childcare, camps and family support before the summer starts
• Sorting childcare for client-facing work versus the deep-focus time you need to work on your business
• Setting boundaries with older kids who are home during work hours (including Niamh's "office door open or closed" system)
• Why batching and time-blocking matter even more when your time is short
• Managing client expectations and communicating your summer availability to your community
• The guilt that comes with self-employed parenting — and why running at 60% capacity over summer doesn't make you a bad business owner or a bad parent

If you want help getting your content sorted before summer hits, Niamh mentions her workshop on batching eight weeks of social media content in three hours — link in the show notes.

Get the Easy Content Creation - Summer Edition training

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