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AI Reshapes Real Estate, Agents Adapt | Real Estate News

AI Reshapes Real Estate, Agents Adapt | Real Estate News

Published 1 month ago
Description

AI is reshaping real estate, with giants like Douglas Elliman and Compass investing heavily in Google Cloud-powered tools to automate tasks and cut costs—potentially leading to layoffs. But while AI helps agents streamline work, it’s also causing chaos: clients rely on flawed AI pricing tools, setting unrealistic expectations. Agents still hold the edge, using their expertise to close deals despite the tech wave. Meanwhile, Long Island’s East End market slows amid a housing shortage, with Hamptons prices rising and North Fork showing mixed results—record highs but a falling median.

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