Episode Details

Okay. Listen.

If you've been spending hours trying to create the perfect Reel while completely ignoring your Instagram Stories... we need to have a chat.

In this episode, I'm sitting in the trunk of my car (yes, really) while Alyssa records from what sounds like an actual cave. The audio? Not our finest work. The content? Absolutely worth it.

Alyssa Moorhead  host of The DM Sales Gal podcast is the queen of Instagram Stories, DM sales, and helping business owners stop relying on endless content creation to make sales. She shares exactly how she uses simple, five-minute Stories to generate leads, start conversations, and even close $16,000 sales—all without complicated funnels or endless sales calls.

If Instagram has started to feel exhausting, this episode will feel like a giant sigh of relief.

In this episode, we cover:

• Why Instagram Stories are often more powerful than Reels for converting followers into clients
• The simple five-minute daily habit that can completely change your lead generation
• What to actually post on Stories (even when you think you have nothing to say)
• The biggest Instagram Stories mistakes keeping people from buying
• How to turn Story viewers into genuine conversations (without being weird or salesy)
• The four types of Stories that consistently bring in clients
• Why sharing your client work is more valuable than creating perfect content
• How to build trust without scripts, polished videos, or fancy editing
• Alyssa's five-step DM sales process that replaces traditional sales calls
• Why fewer Story viewers can actually lead to more sales
• How to organize and nurture leads without overcomplicating your systems
• Calls-to-benefit vs. calls-to-action (this one changed how I think about content)

Memorable Moments

"You literally don't have five minutes?"

That sentence lives rent-free in my brain now... and honestly? It's why I've been consistently showing up on Stories.

We also talk about:

• Why your audience doesn't care if your hair is messy or you're wearing yesterday's T-shirt.
• Why your business is far more interesting than you think it is.
• How simply talking about your client work can fill your inbox with inquiries.
• Why Instagram Stories should feel more like FaceTiming a friend than performing for strangers.

Resources Mentioned

• Alyssa's Free Lead Tracker
• Alyssa's Five-Step DM Sales Flow
• Cocktails & Close networking community
• The DM Sales podcast

Connect with Alyssa Morehead

If you loved this conversation (and I know you will), go binge Alyssa's podcast, The DM Sales Podcast, where she shares practical strategies for selling through Instagram DMs, creating Stories that convert, and building a business without complicated sales funnels.

You can also find Alyssa on Instagram, where she's showing exactly how she uses Instagram Stories to generate leads and sales in real time.

Loved this episode?

If this episode gave you that little kick you needed to finally start posting on Stories, I'd love it if you'd:

• Follow the podcast on Apple Podcasts or Spotify so you never miss an