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Sharjah Summer Promotions 2026 Draws Huge Crowds
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Sharjah is buzzing this summer — and we've got the full breakdown for you right here on Pulse 95 Radio!
The Sharjah Summer Promotions 2026 officially kicked off on July 1st and it has been nothing short of spectacular. Organised jointly by the Sharjah Chamber of Commerce and Industry (SCCI) and the Sharjah Commerce and Tourism Development Authority (SCTDA), this year's edition is the biggest and most ambitious yet — running all the way through to September 15th, making it an incredible 114 consecutive days of non-stop deals, entertainment, and unforgettable experiences across the emirate.
With over 55 public and private sector partners on board and more than 60 curated tourism packages tailored to every kind of visitor, Sharjah has truly pulled out all the stops. We're talking discounts of up to 75% across fashion, fragrances, accessories, consumer electronics, home furnishings, and so much more — spanning shopping malls, retail outlets, hotels, and leisure destinations all across Sharjah.
But the deals don't stop there. This year's campaign is giving shoppers the chance to win from a pool of over 700 valuable prizes, including 30 gold bars, shopping vouchers worth AED 100,000, retail gifts, and the ultimate grand prize — a luxury car sponsored by Kandi Cars. Five major digital prize draws are scheduled, starting July 18th at Mega Mall, continuing at Sahara Centre, Sharjah Central Mall, and Rahmania Mall, before wrapping up at 06 Mall on September 15th.
Families are also in for a treat with the launch of Shamsa Entertainment City, right in the heart of Sharjah, headlined by the campaign's beloved official mascot Shamsa, who will be making live appearances, distributing over 7,000 exclusive branded gifts to children, and even engaging visitors in real time through smart digital interaction.
For those who love exploring, the campaign also shines a spotlight on some of Sharjah's most stunning destinations — from Al Noor Island, Pearls Kingdom Waterpark, and Mleiha National Park to the breathtaking eastern coastal gems of Khorfakkan, Dibba Al Hisn, and Kalba. There truly is something for everyone this summer.
And it's all made even easier with the brand-new Sharjah Summer Promotions smart app, allowing you to join prize draws, browse deals, book hotel packages, and stay on top of all the action at www.shjsummer.ae.
Sharjah is setting the gold standard for summer destinations in the region — and we are here for every single moment of it. Tune in, tell a friend, and make the most of the summer!
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