Episode Details

There's a big difference between a website that looks pretty and a website that actually converts. And if yours isn't bringing in inquiries, booking calls, or moving people to take action, chances are it's missing one (or more) of these five things.

We cover:

• What your above-the-fold message needs to do immediately
• The one-CTA rule and why giving visitors too many options is costing you clients
• How and where to use social proof so it actually builds trust instead of getting buried
• The navigation and speed issues quietly tanking your conversions (including the mobile test you should run right now)

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