Episode Details

[A lot of purpose advice sounds great and still leaves you stuck, and there’s a reason for that: it assumes you already understand yourself. We talk with executive coach, entrepreneurship leader, and author Suneet Bhaat about why “finding purpose” has to start earlier, with self-awareness and a clear-eyed look at what actually makes you you.

Suneet shares a simple analogy that hits hard: showing up to purpose work like grocery shopping hungry without a list. You grab what feels good right now, not what will sustain you later. From there, we unpack what makes purpose sustainable, including a key idea he returns to again and again: purpose starts as a reflection, not a prediction. Instead of chasing a future identity, we look for the through lines in our lived experience.

We also dig into a moment that reshaped his thinking, a call with a wildly successful 67-year-old entrepreneur who admits, “I don’t know why I’m here.” That story opens up a bigger conversation about meaning versus achievement, and why even “winning” at work doesn’t guarantee fulfillment. Finally, we get practical about career dissatisfaction, how to stop blaming the next job for what’s really a mismatch with the work itself, and how “space, grace, and structure” can help you make smarter moves.

If you care about purpose, self-awareness, career clarity, and building a meaningful life that actually fits, press play. Subscribe, share this with a friend who’s feeling stuck, and leave a review with the question you’re wrestling with right now.]

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