Episode Details
Back to EpisodesThe Varosity AI GTM Report — Jul 07: The AI Cost Squeeze Sends U.S. Teams Toward Chinese Models
Description
A cost-driven Tuesday for AI go-to-market. Host Jack King covers why U.S. companies are quietly swapping in cheaper Chinese AI models as OpenAI and Anthropic run-rate costs climb, why Salesforce and HubSpot both shipped agents that transact and prospect, how Amazon and RecCloud are collapsing the cost of marketing video, and how the EU's new cybersecurity-and-AI plan is turning governance into a procurement question — with the Article 50 disclosure deadline of August 2 looming over every brand that publishes AI media.
Today's stories:
- U.S. companies turn to Chinese AI models as OpenAI/Anthropic costs surge — CNBC
- Salesforce makes Agentforce Commerce agents generally available in ChatGPT and Google Search — Salesforce Newsroom
- Amazon's Creative Agent generated 80% of a Cuisinart video ad in four weeks — Marketing Dive
- RecCloud launches Marketing Video Recreation for e-commerce sellers — MarTech Series
- European Commission presents Action Plan on Cybersecurity and Artificial Intelligence — European Commission
- HubSpot's July release opens the Prospecting Agent to every paid portal — Vantage Point
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AI disclosure: this episode is AI-written and voiced by an AI host (Jack King), produced with Varosity.ai.