Episode Details

In this episode of Slay The Spray, Kelly Callaghan shares her corporate sales background — from working mall kiosks for Sprint and Verizon to becoming a top producer at Cox Communications — and breaks down the sales psychology that helped her build her spray tanning business into a seven-figure company. She reframes selling as a skill built through repetition rather than a talent you're born with, and shows how to shift from feeling like a pushy salesperson to acting as a trusted guide for your clients.

Enjoy an exclusive Bronzite discount at xtansunless.com with the code PODCAST.

By the end of this episode, you will learn about:

• Clients don't buy products, they buy results — confidence, convenience, and looking and feeling better — so sell the outcome, not the service.
• Ask guiding questions instead of just taking orders to naturally open the door to upsells and better client outcomes.
• Five closing techniques — the assumptive close, social proof, giving reasons, question-asking, and scarcity — give you real phrasing to sell with confidence.
• Sounding unsure kills a sale, so stay confident and disciplined with your boundaries, especially around scarcity promotions.
• "Stop selling from your wallet" — never assume a client won't spend money just because you wouldn't.

Connect with Kelly:

• Instagram: instagram.com/iam_kellyann
• TikTok: tiktok.com/@iam_kellyann
• Facebook: facebook.com/groups/beautybusinessbabes
• YouTube: youtube.com/@iam_kellyann
• Website: spraytanclass.com

And of course, don’t forget to join us next time for another episode of Slay The Spray!