Episode Details
Back to EpisodesOwning Your Narrative in the Age of Artificial Intelligence (in Construction Firms)
Description
In this episode, Katherine Cooper brings her deep knowledge of A.I. in construction industry digital marketing to deliver a powerful message. Joined by Adam Cooper, she discusses the ways in which construction industry leadership must pivot as they consider how to adapt to the new way of the digital marketplace. You will not want to miss this one.
Chapters:
00:00 – Introduction & Online Narrative
01:59 – Defining Your Digital Story
03:31 – Surviving the AI Search Evolution
06:22 – Market Timing & Platform Strategy
17:12 – Technical Breakdown & Wrap-Up
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