Episode Details

Negotiation. Not the end‑of‑sale kind, not the “let me see what I can do” kind, and not the discount‑driven kind that erodes profitability. We’re talking about the negotiation that begins the moment the customer walks in. In specialty retail, negotiation isn’t a moment — it’s a process. It’s woven into discovery, value building, presenting options, and guiding the customer toward the right solution at the right value.