Episode Details
Back to EpisodesFrom Unknown to Local Influencer: The Estate Agent Community Strategy
Description
Most estate agents focus on selling houses… but the best ones build communities.
In this episode, I sit down with Dayalan Mahesan, an estate agent who has built a database of over 26,000 people by doing something completely different — putting community first and sales second.
We dive into how he’s used events, newsletters, social media, and even a podcast to become a true local authority — without coming across like a typical “salesy” agent.
If you want to stand out in a crowded market, attract warmer leads, and build a long-term brand… this conversation is a must-listen
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