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5 Business Levers to Scale or Know Where You Are Stuck

Episode 163 Published 2 months ago
Description

When something in your business feels off, and you can't put your finger on what it is, you're usually looking in the wrong place. For years, I tried to fix a lead problem with a sales solution, and it never worked.

In this episode, I break down the five levers every business runs on and how to find exactly where your money is leaking. I think about a business like water moving through pipes. When all five are lined up, the money flows. When one is off or askew, it leaks, and most of us go and fix the wrong section. I'll walk through real client examples too, including a couple where the problem wasn't mindset at all, it was the model.

In this episode, you'll learn:

  • The five business levers that show you where to scale and where your money is leaking
  • How to tell if you have a lead generation problem or a sales conversion problem before you fix the wrong one
  • Why undercharging almost always traces back to pricing you set before you had the experience you have now

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