Episode Details

Aisha | The Business Witch

Aisha is an intuitive business strategist, mentor, and the creator of The Business Witch Grimoire. After a successful 20-year career as a corporate HR leader, where she specialized in recruitment strategy, scaled teams, and led massive talent acquisitions, she stepped out of the corporate box to blend practical executive strategy with energetic alignment.

Affectionately known as The Business Witch, Aisha teaches ancient magic, ritual, and modern business frameworks as essential tools for entrepreneurs looking to build wealth, break stagnant paradigms, and achieve sustainable success. Her work heavily incorporates elemental magic, mindset alignment, and intuitive practices like Tarot to help leaders move through resistance, find their voice, and create a secure, stable life doing work they love.

Key Areas of Focus

* Corporate Meets Culinary & Kitchen Magic: Merging two decades of high-level HR leadership with grounded, real-world execution.

* Elemental Frameworks: Utilizing Air and Earth elemental magic to help clients break old patterns, steady their minds, and stay rooted during seasons of massive growth.

* Intuitive Guidance: Incorporating Tarot, spirit guide alignment, and energetic boundary-setting (like cord-cutting) into modern career and business strategy.

TALKING POINTS: Women in Business

A briefing on representation, entrepreneurship, pay, and the business case with current U.S. data.

1. Opening Message

Women are a driving force in the U.S. economy, leading record numbers of major companies, launching nearly half of all new businesses, and generating trillions in revenue. Yet progress toward parity remains slow and, on several fronts, has recently stalled or reversed. The story to tell is one of real momentum alongside persistent, structural gaps.

• Representation at the top is at record highs but still around one in ten (Hinchliffe, 2025).

• Women start businesses faster than ever but capture a fraction of growth capital (Wells Fargo, 2025; Founders Forum Group, 2025).

• The business case for gender-diverse leadership keeps getting stronger (McKinsey & Company, 2023).

2. Leadership & Representation

Key numbers

55 (11%) Fortune 500 companies led by a woman CEO — a record high, up from 52 in 2024 (Hinchliffe, 2025)

~33–35% Share of S&P 500 board directors who are women — slipped ~1 pt from the prior year (Altrata, 2025)

#18 Highest-ranked Fortune 500 company run by a woman: GM, No. 18, CEO Mary Barra (Hinchliffe, 2025)

36% Share of newly elected women directors, down from 43% in 2022 (Altrata, 2025)

The 2025 figure of 55 women CEOs is the most ever genuine progress worth celebrating. But at 11% of the Fortune 500, and with board gains slowing, the pace of change does not match the size of the talent pool. Note also that fewer companies are now disclosing board-diversity data (60% in 2025, down from 91%), making progress harder to track (Altrata, 2025; Hinchliffe, 2025).

3. Entrepreneurship

Key numbers

~14.5M: Women-owned businesses in the U.S. — about 39% of all firms (Wells Fargo, 2025)

$3.3T: Annual revenue generated by women-owned businesses (Wells Fargo, 2025)

~13M: People employed by women-owned businesses (Wells Fargo, 2025)

49%: Share of new businesses launched by women in 2024 — highest in five years (Wells Fargo, 2025)

14.2M / $2.8T: Women-owned firms and receipts, 2023 (U.S. Census Bureau, 2025)

Women are now starting nearly half of all new U.S. businesses a 69% jump over five years. The entrepreneurial engine is strong. The gap is scale: women-owned