Episode Details
Back to EpisodesEpisode 230 | Want a higher closing rate? Do THIS - A Lesson from Motel 6 with Kay Miller
Description
When I was a kid on a family vacation, my dad always picked Motel 6 for our overnight stays. Clean room, fair price, no fuss — and every at checkout, he felt like he'd outsmarted the world. Turns out that economical, no-frills motel was teaching me one of the most important lessons in the Uncopyable framework: know your Moose.
In this solo episode, I use Motel 6 (and one very expensive Four Seasons hot fudge sundae) to show you why chasing the wrong customer wrecks your closing rate — and why the right one makes selling easier, more profitable, and a lot more fun.
You'll walk away from this episode knowing the importance targeting your ideal Moose, why strategy has to come before tactics, and a shortcut to find more of your best customers fast. If you've been spraying and praying, this one's for you.
Always remember, Be Uncopyable!
Uncopyable Secrets to Get in the Door - 45 - minute video program: https://www.beuncopyable.com/getinthedoor
Want to make more sales, grow your business, and stand out in a sea of sameness? Join me, Kay Miller, on the Uncopyable Women in Business podcast for conversations with successful women from all industries. You'll get real-world strategies, lessons, and tools you can use right now.
I earned the nickname “Muffler Mama” after becoming the top muffler salesperson in the world, and for 30+ years my husband Steve and I have built an 8-figure business. I’m also an author, speaker, consultant. My goal is to provide Uncopyable value. I want you to say, "Wow, I've never thought of it that way!"
Ready to accelerate your sales and business growth with Uncopyable strategies? Learn more about my services and products: https://www.beuncopyable.com/kay
Contact:
kay@beuncopyable.com
linkedin.com/in/millerkay