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Daily Variety – CNBC Chief KC Sullivan on Transforming the Linear TV Business in a Global World: ‘We’re Very Much on Offense’
Published 3 weeks, 4 days ago
Description
On today’s episode, CNBC president KC Sullivan discusses the channel’s evolution following the Versant Media spinoff. The preeminent financial news network is transforming from a business rooted in linear cable to multiplatform digital. “We’re very much on offense,” Sullivan told Variety during last week’s Cannes Lions festival.
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