Episode Details

The Digital Commerce Daily — July 01, 2026 Your 8-minute briefing on ecommerce, social commerce, and digital marketing. In today's episode: • Microsoft Ads is rolling out new Performance Max experiment types, giving ecommerce advertisers a rare ability to scientifically test automated campaigns against their existing setups — a meaningful capability gap Google hasn't closed. • The German government has cleared JD.com to acquire Ceconomy — owner of MediaMarkt and Saturn — handing China's second-largest ecommerce player a physical and digital retail footprint across Europe's biggest consumer electronics market. • New PSE Consulting research reveals a split consumer behaviour emerging: shoppers are willing to let AI find the product, but they still default to Amazon, Zalando, or established marketplaces to actually hand over their money. Hosted by Marco and Klara.