Episode Details

In this episode of Global Economic Press, Alex Brady delves into the strategic world of partnerships and their significant impact on business growth. The discussion centers around the recent appointment of Jen Kalant as Chief Partnerships Officer at Partnership Mastermind, a practitioner-led education, community, and operator platform. Kalant's role is pivotal as companies increasingly rely on partnerships, referrals, alliances, and ecosystem-led growth to drive revenue. Despite this reliance, many teams responsible for these outcomes remain under-supported. The episode explores how Kalant, alongside Partnership Mastermind Founder and President Chris Lavoie, aims to build stronger partner programs, improve activation and co-sell execution, and create clearer proof of commercial impact.

Kalant brings over a decade of experience in building and operationalizing partnership strategies across various sectors, including Software as a Service, ecommerce, and legal technology. Her leadership in Partnership Mastermind's Partnerships as a Service and Fractional Chief Partnerships Officer offering provides businesses with direct access to experienced partnership leadership and support. The episode highlights the significant revenue potential for companies that effectively execute partnership strategies, with data showing a 73% increase in revenue and a 62% increase in deal size for companies with partner involvement. For more information about Partnership Mastermind and their initiatives, visit their website at Partnership Mastermind.