Episode Details
Back to EpisodesA Unique Approach to Consumer Research: WTR Analyst Linda Bolton Weiser on Plans for Sector Coverage
Description
Join Tim Gerdeman, Vice Chair & Co-Founder and Chief Marketing Officer at WTR, and Linda Bolton Weiser, Senior Consumer Analyst, as they dive into WTR's unique approach to consumer research. Get insights on store check methods and how social media data can be used to gauge brand strength for consumer companies. Learn how WTR's open platform benefits all classes of investors and gives consumer companies broad reach. Discover why some stocks—like AENT, COE, IPAR, SXT, WALD, and WDFC—become "orphans" in the sector and how WTR's research can help them capture investor attention. Learn why numbers of listeners and viewers of WTR's online content far exceed those of other research platforms. Get a glimpse into possible areas for future consumer coverage, including beauty, watches, and cannabis.