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204: Scared Money Doesn't Make Money: The Donor Relationship Truth Nobody Says Out Loud

Season 1 Episode 204 Published 2 months, 2 weeks ago
Description

What's the real difference between a donor who gives once and disappears and one who goes to bat for your organization in rooms you've never been in?

In this conversation, I sit down with Jaz' Vick, Managing Director of Development at One Goal Georgia, a pastor, and one of the most genuinely gifted relationship builders I've ever met. We dig into what it actually means to fundraise from a place of connection instead of transaction, why assumptions about donor capacity destroy trust faster than almost anything else, and the simple habits that have made Jaz' one of the most effective development professionals in the sector. We also talk about what scared fundraising costs organizations, what great leadership actually looks like for a development team, and why the next generation of donors gives Jaz' so much hope for the future of philanthropy. This one is equal parts tactical and deeply human, and I think you'll feel it.

Topics:

  • Why transactional fundraising destroys donor trust, and what relationship-based fundraising actually looks like in practice
  • The simple 10-second habit that has changed Jaz' donor relationships  
  • How to build deep donor relationships at scale without burning out
  • Why assumptions about donor capacity are one of the fastest ways to breach trust
  • What strong ED support looks like for a development team, and what it doesn't
  • Scared money doesn't make money: how fear-based fundraising keeps organizations stuck in the same cycle


For a full list of links and resources mentioned in this episode, click here.

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