Episode Details

For years, I [kind of] kept a secret.

While building my interior design business, publishing projects and creating beautiful homes for clients, I never actually quit my day job.

In this honest episode, I share why keeping another source of income became one of the smartest business decisions I ever made — and why so many designers may be quietly doing exactly the same thing.

We'll talk about:
• Why financial stability can improve your decision-making
• How another income stream removes desperation from your business
• The freedom to say no to the wrong clients
• Why fewer, better projects can be more profitable
• The importance of systems, boundaries and profitability
• The real reason many designers struggle to grow (and it isn't always time)

After speaking with more than fifty independent designers, I've realised there isn't one correct path to success. Some designers want a large full-time practice. Others want a smaller, profitable business that fits around their life.

If you've ever felt embarrassed about still having another job, this episode is for you.

Because perhaps you're not behind at all.

Perhaps you're simply building your business your way.

Download the free Solo Designer Profit Guide at:
turnkeydesignsuccess.com/profitguide

Wondering if you're charging enough?

Download my free Solo Designer Profit Guide™ and discover what interior designers are charging in 2026 based on 50+ research interviews across Australia, Canada and the USA. You'll also learn how to calculate the hourly rate YOU need to charge based on your own business, projects and financial goals—not someone else's.

Download your free copy:
turnkeydesignsuccess.com/profitguide

If this episode raised questions for you, or you’re feeling stuck in your solo design business, you don’t have to figure it out on your own.
I offer a 30-minute clarity session where we can talk through where you’re at, what’s getting in the way, and whether I can help.
Email me at askadam@turnkeydesignsuccess.com