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How YouTube Video Chapters Boost Watch Time and SEO
Season 2
Episode 66
Published 1 week, 6 days ago
Description
In Episode 66 of YouTube Marketing with Fexingo, Lucas and Luna dive into one of YouTube's most underused features: video chapters. They explain how chapters can increase click-through rate, improve viewer retention, and boost SEO by helping Google understand your video structure. Using real data from a case study of a 20-minute tutorial that saw a 15% increase in average view duration after adding chapters, they break down the technical and strategic sides. Lucas shares best practices for chapter titles, timing, and key moments, while Luna challenges the conventional wisdom on auto-generated chapters. Perfect for creators and marketers looking to optimize their long-form content without spending extra money.