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How Google Ads Scripts Automate Your Account in 2026
Season 2
Episode 65
Published 2 weeks, 6 days ago
Description
Lucas and Luna dive into Google Ads scripts, the underused automation layer that lets you manage campaigns with code. Lucas explains how a simple script can pause underperforming keywords at 9 AM every day, adjust budgets based on weather data, or send a Slack alert when cost-per-conversion spikes. They walk through a real example: a script that audits quality scores across 50 campaigns and emails a summary. Luna asks about the learning curve for non-coders, and Lucas shares how Google's script gallery and ChatGPT make it accessible. They also touch on quota limits (30 minutes of execution per day) and security best practices. No prior scripting experience needed to follow along — just curiosity about what's possible beyond the UI.