Episode Details

In this episode of the Serving Seniors Podcast, host Matt Helton welcomes Vivienne Wagner, Founder & CEO of Houndstooth Media Group, for a helpful conversation about how seniors and their families can connect with trusted businesses when planning for retirement.

Retirement can feel like a giant puzzle. Healthcare, housing, finances, estate planning, and long-term care all have their own “special words,” which can make things confusing fast. Vivienne shares how good businesses can make their message easier to find, easier to trust, and easier to understand online.

Vivienne is known for helping companies improve their websites, SEO, and AI visibility so they can show up when people search on Google or ask tools like ChatGPT and Perplexity for help. In this episode, she explains why being found online matters, especially when seniors and families are looking for reliable guidance during important life decisions.

Connect with our Guest at:
Website: https://houndstoothmediagroup.com/
LinkedIn: https://www.linkedin.com/in/vivienne-wagner/
Instagram: https://www.instagram.com/houndstoothmediagroup/

Free Resource from Vivienne:
AIO Visibility Webinar: Get Your Business Found
https://houndstooth-media-group.webinargeek.com/aio-webinar-get-your-business-found?cst=serving-seniors

Company Name: One Trust Home Loans

Host: Matt Helton

Podcast Name: Serving Seniors Podcast

Podcast Description:
Welcome to the Serving Seniors Podcast, a beacon of guidance for those entering or navigating their golden years. Hosted by Matt Helton, this weekly show dives into the unique challenges and opportunities that retirement can bring. Each week, Matt talks with experienced professionals who help answer the many questions that come with living as an independent senior.

From financial planning and healthcare to leisure activities, estate planning, housing, and more, no topic is off the table. The goal is to give seniors, families, and caregivers simple, useful information they can understand and use.

Podcast Audience: Seniors, retirees, adult children of seniors, caregivers, and trusted businesses that serve people planning for retirement.

Podcast URL: https://www.servingseniorspodcast.com/

Sponsor Name: One Trust Home Loans

Sponsor URL: https://onetrusthomeloans.com/

Company Website: https://onetrusthomeloans.com/

NMLS Numbers:
Matt Helton, NMLS#178551
OneTrust Home Loans, NMLS #46375

Licensing Information:
Loans Provided by OneTrust Home Loans, a dba of CalCon Mutual Mortgage LLC NMLS #46375, https://www.nmlsconsumeraccess.org; 3838 Camino del Rio N Suite 305, San Diego, CA 92108. Corporate phone: (888) 488-3807.

All products are not available in all states. All options are not available on all programs. All programs are subject to borrower and property qualifications. Rates, terms, and conditions are subject to change without notice.

By refinancing your existing loan, your total finance charges may be higher over the life of the loan. Reference: 10 VAC 5-160-60 (F)

Contact Number: (8