Episode Details
Back to EpisodesIs Lead Gen Dead?
Description
In today's episode:
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How AI tools provide less value in the outreach process, and what fills the gap
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Why messaging the inbox is incredibly fraught, and what it means for anyone trying to win new business
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What separates a keynote from a white paper and how it makes a huge impact
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How "thought leadership" is changing to “doing leadership”
CEO Daily Brief with Dr. Jessica Kriegel is a 5-minute daily podcast where business pragmatism meets inner wisdom.
John Frehse, Global Head of Labor Strategies at Ankura, joins Jessica to discuss how trust-based relationship building is outperforming AI-powered lead generation, and why the future of winning clients may look a lot more human.
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