Episode Details
Back to EpisodesLive in Cannes: The effectiveness experts will see you now
Episode 454
Published 1 day, 5 hours ago
Description
It's day 2 at Cannes Lions! Today we're talking all things effectiveness with new research from Effie, EOS Products shares how it became a marketing effectiveness leader, we review 'effectiveness frenemies' session starring Byron Sharp vs Mark Ritson, and discuss new data on influencer effectiveness. Hosted by WARC's Ann Marie Kerwin.