Why is story so important — no matter what genre we write? How can we use emotion to hook readers — and also tap into what matters in our own lives? Lisa Cron talks about these questions and more in this discussion about Story or Die.
In the intro, Ultimate Guide to Copyright [ALLi]; How do you see your book — is it a baby, is it art, or is it a product? [Jane Friedman's blog]; The History Quill convention online; The Creative Penn Podcast Survey (by 21 Dec);
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You can listen above or on your favorite podcast app or read the notes and links below. Here are the highlights and the full transcript is below.

Lisa Cron is a story coach for writers and a story consultant for film and TV, as well as a professional speaker. She’s also the author of Wired for Story, Story Genius, and her latest book, Story Or Die: How to Use Brain Science to Engage, Persuade, and Change Minds in Business and in Life.
Show Notes
You can find Lisa Cron at WiredForStory.com and on Twitter @LisaCron
Joanna: Welcome back to the show, Lisa.
Lisa: Thank you. It is an utter pleasure to be here.
Joanna: I'm excited to talk about this again. So, quoting from the book, you say, “Story far predates written language, an
Published on 4 years ago
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