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KFC Reinvents Brand and Menu Globally
Description
KFC is revamping its brand and menu globally, starting with a sharper, more detailed Colonel Sanders logo to modernize without losing heritage. New “Dipped” and “Dunked” categories offer sauce-packed chicken tenders, wings, and sandwiches, already rolling out in India and South Africa—with Ireland and the U.K. next. The KWENCH beverage lineup is expanding to Australia and Canada. Beyond food, KFC is designing next-gen restaurants: an open-concept spot this summer and a two-story immersive Dubai location this fall, testing digital storytelling, flexible layouts, and sauce-focused menus to redefine the global dining experience.
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