Episode Details
Back to Episodes
How One Bakery Scaled to 50 Million Without a Retail Storefront
Season 2
Episode 58
Published 1 month ago
Description
In this episode of Scaling Up with Fexingo, Lucas and Luna unpack how a small bakery in Portland, Oregon, grew to $50 million in revenue without ever opening a physical store. They explore the founder's counterintuitive strategy: using wholesale partnerships with local coffee shops and a direct-to-consumer shipping model to build a cult following. Learn the specific numbers behind the growth—from 5,000 loaves a month to 300,000—and how the bakery navigated supply chain challenges while keeping brand integrity. A masterclass in scaling without brick-and-mortar.