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Coldwell Banker’s Agent-Centric Tech Shift

Coldwell Banker’s Agent-Centric Tech Shift

Published 3 days, 18 hours ago
Description

Kamini Lane returns to Coldwell Banker Realty, now under Compass International Holdings, as the company pushes forward with its powerful, agent-first Home platform set to launch fully in September. Lane champions a philosophy rooted in empowering agents and sellers — rejecting big portals like Zillow dictating how homes are marketed — and instead advocating for MLS-driven syndication and seller choice. Built on feedback from agents themselves, the platform aims to streamline transactions and let agents focus on what truly matters: building relationships and closing deals.

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