Episode Details

What if gifting actually felt thoughtful again?
On today’s episode, we welcome Rachel Solomon, Co-Founder and Co-CEO of Boarderie — a company rethinking a category that hasn’t evolved much in decades. Instead of predictable gift baskets, Boarderie delivers fully arranged, premium cheese and charcuterie boards nationwide — designed to feel more like an experience than just another package.
Launched in 2021, the company didn’t just improve the model — it challenged it. And while legacy players are seeing slower growth, Boarderie is scaling quickly, staying profitable, and tapping into what consumers actually want today: something more personal, more elevated, and more memorable.
In this episode, Rachel shares why the category was ready for change, how they’ve been able to scale so quickly without compromising quality, and what’s really driving modern gifting decisions.
If you’re building in a crowded space or thinking about how to differentiate in a legacy category — this one’s worth your time. Tune in now on The Kara Goldin Show.

Are you interested in sponsoring and advertising on The Kara Goldin Show, which is now in the Top 1% of Entrepreneur podcasts in the world? Let me know by contacting me at karagoldin@gmail.com. You can also find me @‌KaraGoldin on all networks.

To learn more about Rachel Solomon and Boarderie:
https://boarderie.com/
https://www.instagram.com/boarderie/
https://www.linkedin.com/company/boarderie/
https://www.instagram.com/rach_solo/
https://www.linkedin.com/in/rachel-solomon-fascitelli-6a0a82119/

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Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/853