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Why Agents Lose Listings Before They Walk In the Door

Published 1 month ago
Description

Getting all decision makers to your listing appointment starts before you ever knock on the door. If you keep leaving appointments without a signed agreement, the problem is not your presentation.

Most agents obsess over what to say when a seller hesitates. But here is the truth, if you are constantly hearing "I need to talk to my wife" or "let me run this by a friend" at the end of your appointments, that objection was created weeks earlier when you were pre-qualifying sellers. The words you say in the room cannot fix what you failed to set up on the phone.

In this coaching session I walk you through the exact framework I use for getting all decision makers to the listing appointment before I ever show up, and what to do when one surfaces as a surprise anyway.

✅ The 9 pre-qual questions that identify every decision maker before the appointment

✅ Word-for-word language to confirm who is on title and who needs to be present

✅ A seller pre-qualification script that makes this conversation feel natural, not interrogating

✅ Live role play covering the "I need to think about it" and "I need to talk to my spouse" objections in real time

✅ How to handle listing presentation objections when they come up as a surprise you did not see coming

✅ The exact moves I made this week to get a listing signed after the husband told me he makes all the decisions

✅ Listing appointment tips that fix the upstream problem most agents never address

This is framework-level coaching. The scripts only work if the system behind them is set up correctly. If you want to stop walking out of appointments empty-handed, this is where you start.

These are the real estate objection handling strategies that actually move the needle, not the generic ones you have already tried.

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