Episode Details

Brien Sonzogni is a nationally recognized marketing strategist who helped put Black Desert Golf Course on the PGA Tour map. Emily Sonzogni is the founder of Prickly Pear Pediatric Therapy and the first speech language pathologist in southern Utah certified in Childhood Apraxia of Speech. They are also two college athletes who sold their house on a Thursday, bought one on Monday, and moved to a city they had never visited.

This episode covers the marketing strategy behind one of the fastest-rising golf brands in the country, what it looks like when a child who has never spoken finds their voice in a clinic for the first time, and what it actually takes to build two thriving businesses while raising two kids and staying aligned as a couple.

What you will learn:

• How Brien turned down a VP role in Dallas to move to St. George on a gut feeling, and what followed
• Why Emily went an inch wide and a mile deep in a small market with a rare specialty
• The story behind Black Desert Golf Course and its first PGA Tour event in Utah in over 60 years
• How Brien used AI to preserve the voice of golf architect Tom Weisskopf after his passing
• What relationship-driven entrepreneurship actually looks like in practice
• How this couple balances two businesses, two kids, and intentional family time without burning out

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