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Hilton Orlando Turns Digital Signage Into Event Revenue

Season 10 Published 1 month, 1 week ago
Description

At Hilton Orlando, Glenn Haussman talks with Shannon Butler, Director of Catering and Events, about how the hotel uses Xpodigital for flexible event branding, real-time updates, and incremental revenue through digital signage.

Meeting planners want spaces that feel customized to their programs

Digital signage lets Hilton Orlando update schedules, sponsor messages, sizzle reels, and award content in real time

Xpodigital removes the large upfront investment barrier for the hotel and ownership

Revenue share adds incremental income while improving the planner and attendee experience

Association groups turn signage into sponsor inventory and build revenue for themselves

Xpodigital supports the hotel team on-site and remotely, keeping updates fast and execution tight

Hilton Orlando started with one screen, saw results, and expanded from there

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