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How a Pool Service Bootstrapped to 50 Trucks Without a Shop
Description
This episode of Scaling Up with Fexingo tells the story of Blue Haven Pools, a residential pool service company that grew from a single van to 50 trucks across three states in just seven years — without ever owning a warehouse or repair facility. Founder Elena Marquez built the business on a radical offload-everything approach: she subleases garage space from existing auto repair shops, uses a third-party logistics partner for chemical and parts inventory, and pays mechanics by the job at partner garages. Lucas and Luna break down exactly how the model works, the unit economics of a 'virtual shop,' and the risks of being too asset-light. Plus, they discuss why this approach might be a blueprint for other service businesses trying to scale in a high-rent era.