Episode Details
Back to EpisodesChanging the playbook: Sports marketing's next era
Episode 448
Published 2 weeks, 6 days ago
Description
With billions pouring into sports marketing this year, the stakes are high for brands. Ahead of the FIFA World Cup, and with more advertisers backing women's sports, We Are Social Sport's Joe Weston and Fuse's Matt Bailey join WARC's Anna Hamill to discuss the emerging trends in sports marketing.