Episode Details
Back to Episodes
The Franchise Opportunity In A $10 Billion Industry Hiding in Plain Sight
Description
Episode 133: Did you know there is a $10 billion industry that has few franchises, but needed by all homeowners?
In this episode of Pursuit of Profit, Ed Semane, CEO of 76 Fence franchise, shares how he discovered the fencing industry, invested millions into building the 76 Fence franchise system, and scaled the brand to more than 129 locations in just over two years.
You will learn how Ed built this million dollar franchise:
- How franchisees can scale without managing installation crews
- The unique regional developer model
- The systems developed for explosive growth
Whether you're exploring franchise ownership, home service businesses, or looking for your next investment opportunity, this episode provides a behind-the-scenes look at one of the fastest-growing franchise brands in the country. Hit play and listen now!
--------------
Timestamps:
00:00 - Intro
02:12 - Why fencing?
07:25 - What is a regional director?
10:41 - How are regions divided?
12:53 - Royalty
14:37 - Types of fencing
16:55 - Labor model
17:52 - Average ticket
19:23 - How to handle appointments
22:18 - Item 7 & Item 19
29:48 - Locations
34:14 - Where did 76 Fence name come from?
-----
Links:
Watch the Pursuit of Profit on YouTube!
Book a free consultation with Cliff and Justin: https://uniqode.net/Book-Free-Call
Learn more about Franocity: https://qrcodes.pro/VVKKzV
-----
Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, Franchise Consultant, co-founder of Franocity, and co-author of “Beyond the Brand.” Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just straight talk. Together with his business partner and fellow co-author Justin Guevara, Cliff has helped hundreds of people navigate the world of franchising through Franocity's 100% free consulting services. Their mission is simple: help you achieve financial freedom through franchise ownership and live your life fearlessly.