Episode Details

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How to become a successful personal trainer vol 2 has an entire chapter on getting clients - 10 R's of getting clients. If you want to become a successful personal trainer, start by reading the book, not an 800 page textbook.

You can be an amazing trainer and still struggle to get clients if your marketing is built on hope instead of systems. I’m sharing a simple referral strategy that consistently brings in high-quality leads: build real partnerships with chiropractors (and other allied pros), then make it easy and profitable for them to send people your way. It’s not about begging for referrals. It’s about showing up like a business professional and creating a clean, repeatable process that benefits the client, the chiropractor, and your coaching. 

We get tactical with what to say, how to say it, and where most trainers lose the deal. I walk through two approaches: paying for an initial chiropractic assessment to build trust fast, or starting lean with Instagram DMs and multiple follow-ups. You’ll hear why directness matters, how to offer a complimentary workout without sounding passive, and how to set the precedent that your relationship is long-term and collaborative. 

Then we do the numbers. If you spend a few hundred dollars on an assessment and a lunch but land one 72-session package, the ROI can dwarf what you’d ever see from random ads. I also explain a smart package structure where the chiropractor keeps a premium for referring, why “go for no” follow-up wins, and how to position yourself as more than the stereotype of a trainer with selfies and weak anatomy knowledge. 

If you want more personal training clients, better client referrals, and a stronger network in your local fitness market, listen through and take notes. Subscribe, share this with a trainer friend who needs leads, and leave a review with the outreach step you’re committing to this week.

Want to become a SUCCESSFUL personal trainer? SUF-CPT is the FASTEST growing personal training certification in the world!

Want to ask us a question?  Email info@showupfitness.com with the subject line PODCAST QUESTION to get your question answered live on the show!

Website: https://www.showupfitness.com/
Become a Successful Personal Trainer Book Vol. 2 (Amazon): https://a.co/d/1aoRnqA
NASM / ACE / ISSA study guide: https://www.showupfitness.com