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Asda and Ocado Team Up for Delivery

Asda and Ocado Team Up for Delivery

Published 4 days, 16 hours ago
Description

Asda is teaming up with Ocado to revolutionize UK grocery delivery starting early 2027, leveraging Ocado’s tech to power orders, deliveries, and even third-party apps like Uber Eats. Asda aims to boost lagging sales and fend off discount rivals, while Ocado hopes this high-stakes partnership will finally turn its robotics-driven model into consistent profits — after past setbacks abroad. Both CEOs are bullish, calling it a game-changer for customer experience and retail innovation in one of the world’s toughest online grocery markets.

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