Episode Details

Back to Episodes

123 | Your Brain Is Sabotaging Your Marketing (+ 7 Signs to Prove It And How To Fix It) with Tayler Cusick-Hollman

Episode 123 Published 3 months, 3 weeks ago
Description

You have the ideas. You've always had the ideas. They're sitting in a Google Doc somewhere, probably called something like "Q3 Content Plan," last opened months ago and somehow nothing in it has ever actually gotten published.

Today's guest Tayler Cusick-Hollman would tell you that's not an ideas problem. It's a brain problem. And once you understand what's actually happening, you can do something about it.

Taylor is the co-founder of Enji, a project management tool built specifically for small business owners doing their own marketing — and she has a background in psychology and sociology that makes her unusually good at explaining the very human reasons why marketing keeps not getting done. She walks through seven signs that prove you don't need more marketing ideas, and I'll warn you: at least a couple of these are going to feel uncomfortably familiar.

This one is worth a listen if you've ever sat down to work on your marketing and somehow ended up doing everything except the actual marketing.


🎙️ In This Episode:

  • Why capturing ideas feels like progress (and why your brain loves it so much)
  • The 7 signs that you don't have an ideas problem — you have an execution problem
  • What "structured procrastination" actually is and why creative entrepreneurs are especially vulnerable to it
  • What to change this week to actually move the needle


Links Mentioned: 

Listen Now

Love PodBriefly?

If you like Podbriefly.com, please consider donating to support the ongoing development.

Support Us